Tourism Accommodation Australia (Victoria) -TAA(Vic) provides advice and advocacy on issues relevant to operators of Victoria’s diverse hotel network of three, four and five star  hotels, resorts and hosted apartment style accommodation properties.

Victoria is a highly desirable destination of choice for domestic and international visitors. Hotels, resorts and hosted apartment style accommodation properties are central to our hospitality and tourism offer.

These properties comply with a range of regulations, including food safety, fire safety, liquor licensing, planning and building amenity, employment and taxation laws that are designed to protect the safety and security of guests, hosts, operators and workers.


TAA (Vic) provides members a range of operational support, including workplace relations advice; industry benchmarking; compliance and licensing related advice; advice on tourism and planning issues; responses to government submissions and industry research.


TAA (Vic) coordinates networking opportunities to enable members and industry stakeholders to meet, exchange information and discuss issues and opportunities of common interest.


TAA (Vic) represents the rights and interests of members to all levels of government to ensure politicians have regard to them, when making policy decisions that impact our sector.


We collaborate with industry stakeholders to ensure members’ accommodation businesses continue to be recognised as an integral component of Victoria and Australia’s tourism product.

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    Tourism Accommodation Australia (Vic)

    Lights, camera, action! We're just three sleeps away from the hotel industry's 'night of nights' - the Tourism Accommodation Australia (Vic) Accommodation Awards for Excellence celebration at Grand Hyatt Melbourne. A celebration of venue and service excellence provided by hotels and their staff, we are delighted to have a guest list of 500 hoteliers, staff, hotel owners, key tourism industry stakeholders and suppliers to industry joining us, for what is sure to be a memorable occasion. We look forward to your company on the night, and celebrating all that is great about our burgeoning hotel and tourism sector.

  • 2 Days Agoview on linkedin

    Tourism Accommodation Australia (Vic)

    A highly informative update provided by Peter Harper from JLL Hotels at the ShineWing Australia hotel and tourism industry market opportunities networking event last night. Thanks to Tim Stillwell and Andy Lau for the invitation. Peter spoke of strong demand drivers, including 500,000sm of new lettable office space driving new corporate business, that continue to underpin the growth of Melbourne's hotel market. Eighteen new hotels are currently under construction in Melbourne (an increase of 4,600 rooms and 21 per cent on current stock), with an additional 3,500 rooms, in projects proposed for metropolitan Melbourne. #hotels #tourism #development

  • 10 Days Agoview on linkedin

    Tourism Accommodation Australia (Vic)

    So inspiring to have Rodney Rigby, Executive Producer from Come From Away share his excitement surrounding the arrival of this heartwarming musical (exclusively) to Melbourne (from July) at the Tourism Accommodation Australia (Vic) Hotel Industry Update this week. The musical exemplifies all that is good about hope and humanity, the essence of it best captured by Claude Elliott, Mayor of Gander, New Foundland.. "Go not where there is a path, instead go and make a trail, for what you do for yourself dies with you, but what you do for others lives on!"

  • 18 Days Agoview on linkedin

    Tourism Accommodation Australia (Vic)

    Tourism Accommodation Australia (Vic)welcomes the recently announced Victorian State Budget, particularly the funding to market the 'garden state' to intra and interstate and international visitors. Read more on Travel Weekly:

  • 19 Days Agoview on linkedin

    Tourism Accommodation Australia (Vic)

    Don't miss your chance to celebrate industry excellence provided by some of Victoria's finest hotels and accommodation providers. Over 400 guests, including hoteliers, hotel owners, staff, suppliers and key stakeholders will come together in a night of industry celebration on Thursday 20 June at Grand Hyatt Melbourne. Twenty nine awards will be conferred across a range of property and individual categories, to celebrate industry excellence. If you haven't yet had the privilege of sample the gastronomic fare of the hotel's talented kitchen brigade, we can attest this is worth 'the price of admission' alone! Secure your tickets today, by clicking on our dedicated event app. #hotels #celebratingsuccess #awards

Working in our industry

The tourism industry has the potential to replace mining as Australia’s key economic pillar. The current growth in domestic and international tourism is a significant economic driver for Victoria that stimulates job growth, investment in infrastructure projects and further development of local communities.

Visit Victoria forecast that visitor spending in Victoria will reach $36.5b by 2025, up from $25b in 2017. An increasing number of visitors to Victoria, willing to spend more, drive the need for our industry to employ an additional 110,000 people by 2025, to meet the forecasted labour demand.

TAA (Vic) has convened a group of senior industry stakeholders to address the challenge of attracting and retaining great people to work in our industry.
This ‘TAA (Vic) Talent Taskforce’ considers a range of structural and personnel issues that impact the availability of staff for hotels and other tourism related businesses. 

We are currently gathering the thoughts of these stakeholders to agree on strategies that will ensure the industry’s future demand for appropriately skilled staff can be met.

$ 5 b
(daytrip and overnight) visitor spending in 2016/17
60 m
nights spent
$ 30 b
projected spend by 2025
staff employed (7.2 per cent of total Victorian employment)
18 m
visitors (15m intrastate, 6.9m interstate)
staff employed, projected to 2025