Hotel industry rallies during bushfires

Hoteliers in fire-affected regions of Victoria continue to work tirelessly to either protect their property from an imminent risk of fire or act as the centre of the community by supporting the CFA and locals alike; serving meals, providing accommodation or simply charging mobile phones.

Australian Hotels Association (Victoria) – AHA (Vic) President, David Canny notes “Like all Australians, we have been saddened to see the devastating impact the recent fire emergency is having on Victorian communities. Nearly all of these communities have a pub or a hotel that has been the hub of that township.”

AHA (Vic) has been encouraged to see so many fellow hoteliers in non-affected areas of the state start to rally their communities in support of this important cause.

AHA (Vic) has committed an initial $50,000 from our Hotel Care Foundation to the Victorian Government’s Bushfire Appeal. We have also been overwhelmed by the significant support of our corporate partners, namely Carlton United Breweries, Tabcorp and Lion who are all making large contributions to their customers in the fire affected regions. AHA (Vic) are working with these partners to develop a plan to stimulate the economies in stricken areas and other affected regions who rely so heavily on tourism. They have reached out to all of our partners to help with these efforts.

We are incredibly aware that these pubs and hotels are enduring this emergency during what should be their busy summer months of trade. AHA (Vic) and TAA (Vic) will be working together with local tourism bodies, members of Parliament and publicans to support visitation to the fire affected areas and encourage Victorians to inject much needed funds into these communities.

At a national level, Tourism Accommodation Australia in partnership with the Australian Hotels Association have also donated $250,000 to the Vinnies Bushfire Appeal on behalf of members.  

Click on the following link, to make a donation  

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