Australians have been told that all international travel may not restart until the end of 2020 or beyond.
Tourism Minister Simon Birmingham told ABC news “it’s impossible to tell at present precisely when travel restrictions will be removed, because that will be a matter dependent upon the health advice at the time.’
With that in mind, The Federal Government says this is the time to start planning domestic travel. “Now is a good time to undertake a bit of dreaming, a bit of planning, so those who can afford to can help an Australian tourism business when we get the other side of this.” Birmingham said.
Financial Review shared results from a survey run by C|T Group in April this year shows that Australians already have the intention to travel domestically with 42% of the respondent planning to book a trip, an increase of 19% from March 2020.
This increase may have relations to Tourism Australia “Holiday Here this Year” campaign which was launched off the back of the Australian bushfire. This campaign was launched to encourage Australians to go out explore what’s on our door step and spread the word that Australia is “still open.”
The loss of international tourism continues to have a significant impact on both the hotel industry. Hoteliers are encouraged to consider the domestic market and determine strategies to attract this market once domestic travel restrictions are lifted.
Click here to view 7 News, International travel ban story
Click here to view Tourism Australia “Holiday Here this Year” Campaign
Click here to view the Financial Review article.