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The City of Melbourne and Visit Victoria Update
December 16, 2020 @ 9:30 am - 10:30 am
With Melbourne Lord Mayor, Sally Capp and Visit Victoria, Chief Marketing Officer, Shae Keenan
The absence of office workers, major events, interstate and international visitors has left the usually buzzing Melbourne CBD somewhat still and devoid of usual foot traffic.
Join us to hear an update from the City of Melbourne, Lord Mayor, Sally Capp, as she discusses the initiatives that are being activated across the city to encourage more visitors to return to the CBD and enjoy Melbourne’s unique Visitor experience one again.
Following the Lord Mayor’s presentation, hear from Visit Victoria, Acting, Chief Marketing Officer, Shae Keenan, as she details Melbourne ‘staycation’ marketing initiatives that are being rolled out across different media channels, highlighting the wealth of accommodation, restaurant, barand visitor attractions across Melbourne, that will drive foot traffic and visitation back into Melbourne’s CBD and surrounding suburbs, as part of Visit Victoria’s Stay Close, Go Further campaign.
Date: Wednesday, December 16
Time: 9:30 am – 10:00 am